Analysis of thriller posters- Case 39

Case 39 is a 2009 production directed by Christian Alvart. The Genre of the film is subdivided into horror and thriller. Major appearances in the cast are renee zellweger who stars as the main character alongside Bradley Cooper and Ian McShane. The release date was the 1st of october 2010.

This production Poster commercializes the film by giving off signals and hidden messages to capture the viewers attention and draw them in, to make them want to know what the films about . The thriller genre is depicted with the stereotypical lighting of darkness, and a glimmer of light casting shadows of light on the main features of the picture. The use of the star appeal of renee zellweger will capture peoples attentions as many people link her to rom-coms such as Bridget Jone's diary. As a result its clear that her role in this film will show a different side to her, and that will indulge the viewer to want to watch it. The use of the light is particularly important for the composition as it looks like the door is gradually opening giving the idea that something negative is about to come through, which is also expressed on the characters faces. A Tagline is used in the poster, 'some cases should never be opened' gives a small hindsight of what the films about, and also makes the reader want to watch it as it leaves them wanting to know the answers about the film. What i like about this poster is it expresses the hidden meaning of the film and doesn't give the plot away. For example the girl in this poster who's character is Lillith in the film, looks particularly vulnerable as if she needs protecting, which is also how we interpret her in the beginning of the film, however the contrast in character is revealed and it turns out she is not the victim, and people need to be protected from her. Renee's character is formed by her structure in this poster to show that she wants to protect Lillith and has a kind and caring nature- easily to be led astray by a little girl who appears to be innocent and abused by her parents.  The film is a 15 certificate due to the fact that there's a strong sustained threats throughout the film and disturbing scenes are prolonged and frequent. There is also strong bloody violence that requires the 15 certificate. The release date is followed after another tagline in the poster 'they'll never stop. October 1st', this is particularly significant because the tagline builds up anticipation for the release date. The tagline also builds suspence as a little message that gives you a tiny clue but a whole range of questions to make you want to watch the film to find out who, what, where, why, how? October is a good month for thrillers and horror films to come out because of the key event of Halloween happening in that partiular month that interests audiences to watch something scary and relating to that event.